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Casebusters
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2015 SPRING SELLER UPDATE
Bringing more visibility and value to your listings
eBay is introducing changes designed to improve the health of our marketplace and make it easier for buyers to find the items they want. Read about the changes in detail.
Fee updates encourage use of listing formats and durations for greater selling success
To improve the visibility of sought-after merchandise—and help sellers increase their sales—eBay is introducing a number of updates to eBay's listing fees and features on May 1. Changes include:
Achieve Greater Selling Success,
Based on these changes, you could have the opportunity to achieve greater selling success by taking the following actions prior to May 1:
Later this year, sellers will be required to include certain product identifiers, such as a manufacturer part number (MPN), on new listings of branded items in new condition within select categories.
The additional identifiers can increase your item's visibility in search results on eBay and across the Web, and help shoppers find and purchase your items more easily. To take full advantage of these benefits now, be sure to include product identifiers every time you list.
Category and item specific updates
As always, eBay continues to update Categories and Item Specifics to help interested buyers find your items quickly and easily. Check to see if your listings are affected.
What to do next
Sincerely,
Jordan Sweetnam
VP, Seller Experience
Bringing more visibility and value to your listings
eBay is introducing changes designed to improve the health of our marketplace and make it easier for buyers to find the items they want. Read about the changes in detail.
Fee updates encourage use of listing formats and durations for greater selling success
To improve the visibility of sought-after merchandise—and help sellers increase their sales—eBay is introducing a number of updates to eBay's listing fees and features on May 1. Changes include:
- Unlimited insertion fee credits for listings that sell in auction. As an incentive for using the auction-style format successfully, sellers will be credited for the insertion fee on auction-style listings when that item sells (exclusions apply[SUP]†[/SUP]).
- Adjustments to monthly allotments of free listings. eBay will update the monthly allotments of free listings*—zero insertion fees—for both eBay Stores subscribers and sellers without an eBay Store.
- The 10-day duration on auction-style listings will no longer have an added feature fee. Sellers can maximize visibility and enjoy our longest duration for auction-style listings.
- A $1 special duration feature fee per listing for sellers who choose 1- or 3-day auction-style listings. Charging this fee will help discourage the use of shorter durations where they are least successful. <---- I DO NOT LIKE THIS! ebay sure doesn't know the card market.. lol
- Reserve price will increase. This feature fee will increase in price to the greater of $3, or 2% of the reserve price (the minimum price that must be met for your item to sell), with a cap of $100.
Achieve Greater Selling Success,
Based on these changes, you could have the opportunity to achieve greater selling success by taking the following actions prior to May 1:
- Consider listing fixed price more often, especially for items that have a clear market value or when you know the price you want for your item. List auction-style for premium items when the value may fluctuate, when price is unknown, or when there is intense buyer demand for a limited item.
- Modify your listings—the price, title, and photos—to increase the likelihood of a sale. Search sold listings on eBay to find recent market values.
- Choose longer durations, as the longer a listing appears on the site, the more opportunities it has to be found by buyers: 7- or 10-day for auction–style—now with no feature fee—and Good 'Til Cancelled for fixed price listings.
Later this year, sellers will be required to include certain product identifiers, such as a manufacturer part number (MPN), on new listings of branded items in new condition within select categories.
The additional identifiers can increase your item's visibility in search results on eBay and across the Web, and help shoppers find and purchase your items more easily. To take full advantage of these benefits now, be sure to include product identifiers every time you list.
Category and item specific updates
As always, eBay continues to update Categories and Item Specifics to help interested buyers find your items quickly and easily. Check to see if your listings are affected.
What to do next
- Get details on the 2015 Spring Seller Update
- Tune in to a special Seller Update live broadcast of eBay Radio on Tuesday March 17, 11AM-2:00PM PT
- Ask your questions in a special community board
Sincerely,
Jordan Sweetnam
VP, Seller Experience