jeffv96masters said:Eisner if your are not aware does not see Topps as a "trading card" company,,,, and his managing partners don't either,,,, one look at the Topps Attax program should tell the inquiring mind exactly how the new owners are running the show,,, their development of the Topps 3-D interactive experience is another warning shot,,,,,, to them trading cards are now "entertainment" experiences,,,,, this is radically different than "trading" cards of the past,,,, DO NOT EXPECT IT TO CHANGE while Eisner & crew are in charge,,,,,,
Jeff
I agree with a lot of what you mentioned, except with the part above. The industry has been trying to get kids back into the hobby. Kids love card games like pokemon, yugi-oh, etc, so Topps Attax is targeting that demographic. They are just trying to bridge the gap to baseball. It's the same idea with Topps 3D. These products are cheap or are included in the cheaper products for a reason, to get them in the hands of kids. So I can't fault Topps for trying to think outside the box to promote the hobby.